Social - Template 16
Content Calendar & Social Media Planner
Plan a month of content in an afternoon.
Microsoft Excel◆Google Sheets◆.xlsx file
Plan every post in one place and let the spreadsheet keep your whole month organised. Add a post once on the Post Tracker - date, platform, format, hook, caption and hashtags - and your dashboard, month calendar and weekly view all update themselves, colour-coded by platform and by status so you always know what is going out next. Pick any month and year from a dropdown and the dashboard and calendar follow, with nothing ever lost because every post stays saved with its date. There is a running idea bank so you never face a blank calendar, a hashtag library that is ready to paste, and a performance tab to log reach, likes and saves so you can see what is working. Built for creators, small businesses and Etsy sellers, it works in Excel and Google Sheets with no formulas to write and no scheduling app to pay for. Sample data (a month across Instagram, TikTok, Pinterest, Facebook and YouTube) is included so you can see it working.
What's inside · 8 tabs
- Content Dashboard - posts by platform and by status, what is coming up next, a colour-coded month calendar, your format mix and total reach - pick any month and year from a dropdown and it all follows
- Monthly Calendar - your whole posting month on one clean grid, colour-coded by platform - it fills itself from your Post Tracker and switches month with the dropdown
- Weekly Planner - pick a week and it lists every post for those seven days, in order, pulled straight from your Post Tracker
- Post Tracker - one row per post: date, platform, format, hook, caption, hashtags, link and status - your single source of truth
- Content Ideas - a running idea bank so you never face a blank calendar
- Hashtag Bank - saved hashtag sets by topic, ready to paste
- Performance - log reach, likes and saves per post and see which platforms and formats win
- Start Here - a 60-second setup guide, plus a Settings tab to customise platforms, formats and statuses
In Motion
Plan a month of content, in an afternoon.
Add a post once and the dashboard answers - posts by platform and status, a colour-coded calendar, what is coming up next and your reach, all live.
Pairs Beautifully With
